Target Audience Analysis

GENRE

comedy

Amanda Cross

N190 Spring 2010

2-23-2010

Target Audience and Attitudes

Target Audience Analysis

Gender: Male

Age: 12-22

Interests: video games, eating pizza, watching YouTube videos, hanging out with friends, girls

Habits: eating junk food, watching TV, waking up late, not showering

Other things they like to watch or read: Not a fan of reading (only reads books for school, and even then only skims or uses Spark Notes) unless it’s sci-fi, loves watching comedy movies and TV shows, loves cartoons, loves sci-fi and Star Wars

What they do in their spare time: hang out with friends, watch TV and YouTube, play video games, take things apart, put things together

Things they buy: fast food, candy, electronics, video games, music, movies, fireworks, action figures

Where they live: with their parents, college dorms, apartments, some practically live at their friends’ houses and/or couches

Income level: 0 - $40,000

Maximum education level: Bachelor degree

Anything else that is relevant: These fellows are a bit nerdy. They don’t get a lot of sun or girls. Their friends are also very nerdy, and they love showing each other funny videos on YouTube. They are most often found in dark basements, tinkering with computers (but hardly anyone looks for them).

Timmy found a flashlight while he was looking under his bed for his dropped bouncy-ball. He turned the light on and, right before his eyes, his bed melted into a puddle on the floor, exposing the piles of lost and forgotten junk underneath. Timmy looked at the now sopping floor and at the light in his hand. Then he looked back at the floor and back at the light, which was still on and melting a jagged gash through the floor and the wall to his right. Timmy saw the newly melted wall and smirked deviously. He jumped through the wall into the hallway, shining the light before him. He melted a walking path through a thick section of wall, causing pipes to burst within the hole. His feet were sodden with water and melted wall as he walked through to his parents’ bedroom. As he stepped into the room, he slipped onto his back, slicing a melt all the way through the ceiling. The flashlight’s beam took a wavering path around the room as Timmy stood up, shaken by the fall. He shined the light around the room carelessly, until its beam hit a mirror, bounced back, and hit him. Timmy melted into a puddle, and the flashlight fell to the floor, sputtering out.